NEW YORK — After a year without a fashion show, Badgley Mischka will be back on the runway Feb. 14 at Skylight Clarkson Sq here.
The New York Fashion Week return of Mark Badgley and James Mischka coincides with this week’s launch of sportswear — a first for the 29-year-old company.
In March, in a joint venture with footwear licensee Titan Industries Inc. and apparel licensee MJCLK LLC, Badgley and Mischka acquired the rights to the Badgley Mischka trademark and other Badgley Mischka IP from Iconix Brand Group for $16 million in cash.
Through a joint venture with the China Ting Group, the pair have spent a lot of time in China lately on the company’s 300-acre campus, using golf carts to get from one work assignment to the next. The fact that the company weaves many of its fabrics was a plus, as well as its experience with other designer labels.
During a preview of the sportswear, which ships to stores in July, Badgley said, “Our couture will always be our core business but the world has gotten so casual.” That was something they heard repeatedly from loyal customers, trunk show shoppers and via the brand’s social media platforms.
As a result, their version
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